The Israel Project
last updated: September 04, 2012
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Founded in 2002, the Israel Project (TIP) is a Washington- and Jerusalem-based lobbying organization that aims to provide journalists and the public with information about Israel and the Middle East with the goal of giving a "more positive public face" to the country.[1] Claiming to be a non-profit educational organization that “gets facts about Israel and the Middle East to press, public officials and the public,”[2] the group advocates a number of positions similar to neoconservative groups and other U.S. organizations aligned with Israel’s conservative Likud Party. It supports the controversial wall along the West Bank, advocates a hard line on Iran, and actively promotes the work of hawkish think tanks and writers.
A sign of the Israel Project’s pull in Washington is the long list of senators and congressional representatives from both parties who apparently serve as advisers to the group. As of mid-2012, TIP’s Board of Advisers included 15 senators and 22 members of the House of Representatives. Advisors have included former Sen. Rick Santorum, Sens. Joseph Lieberman (I-CT), Mark Kirk (R-IL), and Ben Nelson (D-NE), as well as Reps. Allen West (R-FL), Joe Wilson (R-SC), and Eliot Engel (D-NY).[3]
In August 2012, TIP announced that Josh Block—a former spokesperson for the American Israel Public Affairs Committee and fellow at the hawkish, Democratic Party-aligned Progressive Policy Institute—would be the group’s new CEO and president. Block replaced Jennifer Laszlo Mizrahi, TIP’s founder.[4] Commenting on the change in leadership, Nathan Guttman of Forward wrote: “Block’s reputation as a pro-Israel bulldog seems to stand in stark contrast to that of Mizrahi, who chose mostly to engage with journalists and policymakers rather than fight with them.”[5]
A key item on TIP’s advocacy agenda has been to warn of “threats” to Israel, including everything from Iran’s alleged nuclear weapons program to international aid flotillas attempting to break the Israeli blockade of Gaza.
In an August 2012 “TIP Take Action Alert,” the group proposed a number of alarmist “talking points” for a message that TIP followers could send to U.S. leaders, including that ”Iran's leaders are defying U.N. resolutions and world opinion by continuing to develop nuclear weapons while issuing frequent threats to destroy Israel.”[6] However, at the time of the action alert, U.S. intelligence agencies held that there was no evidence indicating that the country had begun work on a nuclear weapon.
The petition also claimed that by “attending the Non-Aligned summit in Tehran on August 26, [2012] world leaders and the U.N. Secretary General are sabotaging … peaceful efforts to stop Iran's nuclear weapons program”; that “any leader that shakes hands with Ahmadinejad is condoning his anti-Semitic attacks on Israel and the Jewish people”; and that “the United States should make its friends and allies aware they should not attend this meeting and their attendance would be viewed by Washington as a negative and unfriendly act.”[7]
In July 2011, the project issued a dire warning about a then-impending flotilla planned by pro-Palestinian activists to show solidarity with the people of Gaza and the West Bank: “Almost two months after Lebanese and Syrian protesters stormed Israel’s northern borders threatening Israel’s national security, activists are again ready to challenge Israel’s legitimacy by air and sea.” TIP quoted Israeli Internal Security Minister Yitzhak Aharonovitch as saying, “The same hooligans who tried to break the law and disrupt the peace will not be allowed into Israel and will return to their home countries.”[8]
TIP has heavily criticized the Obama administration’s policy on Israel. During the 2009 settlements row between Israeli Prime Minister Benjamin Netanyahu and Obama administration officials, TIP claimed that anti-settlement policies amounted to “a kind of ethnic cleansing to move all Jews” out of the West Bank.[9]
In 2009, the lobby group found itself in hot water for dubious signatures on an anti-Iran petition it commissioned. Reported Spencer Ackerman: “But clicking through that link to take a closer look at those signatories raises substantial questions about their authenticity. For instance, signatories 84,854 through 85,071 are all named ‘Vince Vince’—although the Israel Project claims that all those different Vince Vinces are from different states. Well, sort of. Some of them are from states listed by recognizable acronyms like MN or AZ or PA. Others, however, are from the great states of GU and AA and XX. … Nor does the curious reader even have to examine the list that far down. Signatory number five is listed as Comfylovely ……. —and no, those aren’t ellipses I’ve placed in for dramatic effect; that’s Comfylovely’s listed last name—from the proud city of Davao in the historic state of XX. …That’s not even the most disturbing part of the signatories. The Israel Project lists the following as enthusiastic supporters of sanctioning Iran: Viagra Kaufen Viagra Kaufen, London, N.Y. (signatory #84,570); Porn Sex Video from London, N.Y. (signatory #62,751-62,756); Stupidwhiteman V, who declined to list an address (signatory #83,780); and Xbox 360 accessories — that’s a first and last name — from New York, N.Y. (signatory #90,046).”[10]
Ackerman quoted TIP’s founder and president Jennifer Laszio Mizrahi as telling him, “They’re activists and they go through a secure thing. We have 140,000 activists who work with us, so yes. A lot of them have similar names, because they’re related.”[11]
Soon after it was founded, TIP quickly generated enormous attention and support. In August 2004, for example, when Amb. Arye Mekel, Israel's then newly appointed consul general in New York, made his first public appearance in the United States, it was at an event organized by TIP and held on a yacht at New York's Chelsea Piers. Reported the New York Sun: "The Israel Project, founded in 2002, is a newcomer to the already crowded field of American pro-Israel organizations. But it seems to be welcomed by the established groups: also in attendance at the event yesterday were the executive vice chairman of the Conference of Presidents of Major American Jewish Organizations, Malcolm Hoenlein, and the executive vice president of the Jewish Community Relations Council of New York, Michael Miller."[12]
More impressive was TIP's July 19, 2007 press conference held on Capitol Hill to publicize the "Iranian threat," at which a number of current and former congressional members and well-known neoconservative pundits spoke, including Frank Gaffney of the Center for Security Policy. According to TIP's website, among those speaking at the event were Rep. Brad Sherman (D-CA), Rep. (now Sen.) Mark Kirk (R-IL), Rep. Jon Porter (R-NV), and Rep. Eliot Engel (D-NY). Engel, who serves on TIP's board of advisers, told the audience: "This is our Munich. We need to stand up to Iran and tell them they cannot thumb their noses at world opinion."[13]
Many 2008 presidential candidates contributed statements to the press conference, including Sen. Joe Biden, (D-DE), Sen. Sam Brownback (R-KS), Sen. Hillary Clinton (D-NY), Sen. Chris Dodd (D-CT), former Sen. John Edwards, former Gov. Mike Huckabee, and Sen. Barack Obama (D-IL). In his statement, Obama said: "Allowing Iran, a radical theocracy that supports terrorism and openly threatens its neighbors, to acquire nuclear weapons is a risk we cannot take. All nations need to understand that, while Iran's most explicit and intolerable threats are aimed at Israel, its conduct threatens all of us."
Although the organization is not represented by any of the usual neoconservative suspects who populate the boards of other like-minded organizations, TIP's website prominently promotes many of these groups and personalities. It has promoted the work of the Meyrav Wurmser-founded Middle East Media Research Institute; Clifford May and Walid Phares of the Foundation for the Defense of Democracies; Gaffney and CSP; David Makovsky of the Washington Institute for Near East Policy; Ilan Berman; and Ken Timmerman of the Middle East Data Project.
TIP's core activities include funding public opinion polls on U.S. views of Israel and its neighbors and producing TV commercials promoting an Israel-centric view of the Middle East. In early 2004, for example, the group began running 30-second TV ads across the United States, which according to UPI featured "mothers of victims killed in suicide bombings" in an effort to build support for building the so-called security barrier between Israel and the West Bank.[14]
During the summer 2006 conflict between Israel and Hezbollah, TIP hired Greenberg Quinlan Rosner Research to undertake an opinion poll aimed at measuring U.S. public support for Israel as the country bombed southern Lebanon. According to Christian Science Monitor, the TIP poll found that support for Israel had risen to 60 percent by July 2006, up from 45 percent that January. Asked about the poll, TIP's Jennifer Laszlo Mizrah said: "Americans are so close to Israel that when Israel's at war, they really rally around Israel." She added, however: "You can't expect that that level of excitement will sustain throughout a military engagement."[15]
More recently, in 2010, a TIP-sponsored poll found that “pro-Israel” attitudes were purportedly sharply declining in the United States. Haaretz reported, “One of the questions that the poll presented was ’Does the U.S. need to support Israel?’ In August of 2009, 63 percent of Americans polled said that the U.S. does need to support Israel. In June of this year, 58 percent of respondents shared the same view; by July only 51 percent of respondents said the U.S. needed to support Israel.”[16]
According to Haaretz, an explanation for the some of the results was the shift in governments at the time. “Another question posed by the pole was ‘Is the Israeli government committed to peace with the Palestinians?’ In December of 2007, 66 percent of respondents said that the government, then led by Ehud Olmert, was committed to peace with the Palestinians. In June of 2009, a month after Prime Minister Benjamin Netanyahu visited the White House, only 46 percent of Americans said they believed the Netanyahu government was committed to peace.”[17]
According to TIP's 2009 Form 990, the group received nearly $7 million in "public support." Close to $4 million spent on “strategic communications” was aimed at “identifying and proactively communicating proven, effective messages that encourage people to support Israel and policies that will make Israel safer.”
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The Israel Project Résumé
- Josh Block, CEO and President
- Marcus Sheff, Executive Director, TIP Israel
- Lennert J. Leader, Chair
- Arlene Bearman, Chair Emeritus
- Michael C. Gelman, Chair Emeritus
- Sheryl J. Schwartz, Co-Founder & Vice President
- Margo Volftsun, Co-Founder & Secretary
- Harry Ploss, Treasurer
- Shmuel Bendror, Chair, Israel Amuta Council
- Alana Dana, Executive Committee
- Sheldon Bearman, M.D.
- Mark Charendoff
- Robert O. Copeland
- Andrew J. Groveman
- Seth A. Klarman
- Joseph Korff
- Randall James Levitt
- Michael Lowenstein
- Richard C. Perry
- Ronald R. Sklare
- Yechiam Yemini
- Sen. John Barrasso, R-WY
- Sen. Scott Brown, R-MA
- Sen. Ben Cardin, D-MD
- Sen. Robert Casey, D-PA
- Sen. Saxby Chambliss, R-GA
- Sen. Tom Coburn, R-OK
- Sen. Susan Collins, R-ME
- Sen. James Inhofe, R-OK
- Sen. Mark Kirk, R-IL
- Sen. Joe Lieberman, I-CT
- Sen. Robert Menendez, D-NJ
- Sen. Ben Nelson, D-NE
- Sen. Pat Roberts, R-KS
- Sen. John Thune, R-SD
- Sen. Ron Wyden, D-OR
- Rep. Gary Ackerman, D-NY
- Rep. Robert Andrews, R-NJ
- Rep. Shelley Berkley, D-NV
- Rep. Howard Berman, D-CA
- Rep. Elton Gallegly, R-CA
- Rep. Russ Carnahan, D-MO
- Rep. Mike Coffman, R-CO
- Rep. Ted Deutch, D-FL
- Rep. Robert Dold, R-IL
- Rep. Renee Ellmers, R-NC
- Rep. Eliot Engel, D-NY
- Rep. Michael McCaul, R-TX
- Rep. Thad McCotter, R-MI
- Rep. Cathy McMorris Rodgers, R-WA
- Rep. Devin Nunes, R-CA
- Rep. Frank Pallone, D-NJ
- Rep. Steve Rothman, D-NJ
- Rep. John Sarbanes, D-MD
- Rep. Adam Schiff, D-CA
- Rep. Brad Sherman, D-CA
- Rep. Allen West, R-FL
- Rep. Joe Wilson, R-SC
Contact Information
The Israel Project (Washington Office)
2020 K Street, NW; Suite 7600
Washington, DC 20006
Tel: 202-857-6644
Fax: 202-857-6674
E-mail: info@theisraelproject.org
Web: www.theisraelproject.org/
Key Staff (as of 2012)
Board of Directors (as of 2012)
Board of Advisers (as of 2012)
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The Right Web Mission
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Sources
[1] The Israel Project, “About TIP,” http://www.theisraelproject.org/site/c.hsJPK0PIJpH/b.672811/k.DFA5/About_TIP.htm.
[2] The Israel Project, “About TIP,” http://www.theisraelproject.org/site/c.hsJPK0PIJpH/b.672811/k.DFA5/About_TIP.htm.
[3] The Israel Project, “Board of Advisors,” http://www.theisraelproject.org/site/c.hsJPK0PIJpH/b.689733/k.A44B/Board_of_Advisors.htm.
[4] The Israel Project, “Clinton Administration & AIPAC Veteran Josh Block Named Chief Executive Officer & President of The Israel Project,” August 23, 2012, http://www.theisraelproject.org/site/apps/nlnet/content3.aspx?c=ewJXKcOUJlIaG&b=7712197&ct=12124213#.UEC8sFt8HTo.
[5] Nathan Guttman, “Ex-AIPAC Flack to Head The Israel Project,” Forward, August 22, 2012, http://forward.com/articles/161458/ex-aipac-flack-to-head-the-israel-project/?p=all.
[6] The Israel Project, “TIP Action Alert: Iran - August 2012,” http://www.theisraelproject.org/c.ewJXKcOUJlIaG/b.7713613/siteapps/advocacy/ActionItem.aspx?aid=518830#.UEC061t8HTo.
[7] The Israel Project, “TIP Action Alert: Iran - August 2012,” http://www.theisraelproject.org/c.ewJXKcOUJlIaG/b.7713613/siteapps/advocacy/ActionItem.aspx?aid=518830#.UEC061t8HTo.
[8] The Israel Project, “Israeli Borders under Assault from Flotilla, Airtilla,” July 5, 2011, http://www.theisraelproject.org/site/apps/nlnet/content2.aspx?c=hsJPK0PIJpH&b=689705&ct=10894189.
[9] Douglas M. Bloomfield, “Change the policy, or change the subject?,” New Jersey Jewish News, July 9, 2009, http://www.njjewishnews.com/njjn.com/070909/opedChangePolicy.html.
[10] Spencer Ackerman, “Pro-Israel Lobby Group’s Iran Petition Features Lots of Questionable Names,” The Washington Independent, December 12, 2009, http://washingtonindependent.com/70642/hawkish-pro-israel-lobby-groups-iran-petition-features-lots-of-questionable-names.
[11] Spencer Ackerman, “Pro-Israel Lobby Group’s Iran Petition Features Lots of Questionable Names,” The Washington Independent, December 12, 2009, http://washingtonindependent.com/70642/hawkish-pro-israel-lobby-groups-iran-petition-features-lots-of-questionable-names.
[12] "New York Is Yacht Country," New York Sun, August 27, 2004.
[13] Khody Akhavi, " Candidates Hop Aboard the Iran Sanctions Bus," Inter Press Service, July 23, 2007, http://ipsnews.net/news.asp?idnews=38632.
[14] "The Hague: The New Israeli-Arab Battleground," UPI, February 18, 2004.
[15] Linda Feldman, "How U.S. Public Sees the Mideast Crisis," Christian Science Monitor, July 24, 2006.
[16] Barak Ravid, “U.S. Support for Israel is decreasing, new poll shows,” Haaretz, August 18, 2010, http://www.haaretz.com/news/diplomacy-defense/u-s-support-for-israel-is-decreasing-new-poll-shows-1.308855.
[17] Barak Ravid, “U.S. Support for Israel is decreasing, new poll shows,” Haaretz, August 18, 2010, http://www.haaretz.com/news/diplomacy-defense/u-s-support-for-israel-is-decreasing-new-poll-shows-1.308855.